Head-turning slow fashion from India to the world.
ABOUT
Modern Indian fashion for everyday life.
India is famous for its luxury formalwear but its everyday fashion has not had the same reach—until now.
MISSION
Open the door to the best modern Indian fashion through a premium online marketplace.
Philosophy
We take the scenic route to fashion.
A slower pace. A thoughtful process.
Made-to-order pieces that value quality, people, and the planet over speed.
Purpose
